Advertising Agency in Tyler
If you’re not seeing a return on your marketing dollars, there’s a good chance your message is too generic and not believable.
“The consumer today has jillions of media options on how to consume the information and entertainment they desire. That makes marketing today more difficult and complicated than ever before. I don’t believe today’s business owner has the time nor knowledge to make their marketing effective. It’s like trying to fill your own cavities in your teeth.
“I believe there’s a lot of market share for a business to grab, if they know how to ask for it.”
Craig Reininger
President
Porpoise Advertising
COMMON MISTAKES A BUSINESS OWNER MAKES WITH THEIR ADVERTISING
Using a generic message with overused, tired old cliches.
Examples: “We treat you like family” and ”We have competitive prices”
In a world of algorithms, forgetting the importance emotions play in a consumer’s purchase.
Sell results, not products
Building your marketing plan similar to what your main competitors are doing.
Think different.
Spending your marketing budget in a medium not suitable to your budget.
You don’t want to be a small, inconsequential fish in a large pond.
Believing your media viewing, listening, searching habits are the same as the consumers you are trying to reach.
They may not.
“I believe there’s a lot of market share for a business to grab, if they know how to ask for it.”
WHAT PORPOISE ADVERTISING DOES
The purpose of advertising is to make consumers remember your name so that when they are ready to spend money in your industry---your business is one of the places they shop.
Creative
Use our creativity to help your business stand out in a crowded marketplace.
Plan
Develop an effective media plan based on the budget you have.
Message
Develop messaging for your business that will resonate with the consumer
References from other clients available on request.
About
Craig Reininger
After 25 years of managing successful media properties - owned by small companies and very large media conglomerates - I had the chance to dive into a long-time dream and own an advertising agency that helps businesses be more effective with their marketing dollars. You are not hiring a “yes” man but instead someone who will tell you what to do to make your advertising effective. My goal is for Porpoise Advertising to be an invaluable asset in helping our clients’ business grow and prosper.
Contact
Location:
15643 Treasure Cove, Bullard, TX 75757
Email:
info@porpoiseadvertising.com
Call:
903-520-0340